Radio Content Now On Demand

Comcast On-Demand

Comcast On-Demand

You hear about a lot of products and services nowadays that bring immediate gratification, described as “on-demand” (think Comcast). Television shows, videos, and now radio content. Most of us have filled schedules, leaving little time for things that are unimportant; we want the option of getting right down into it. What Daily Steak aims to do is to provide on-demand unbiased radio content, compiled from a number of different news channels with different vantage points, and put into a responsive mobile application that brings you the content you want to hear about.

Uninterested in the story? Skip it. Is it a story you want to know more about? Drill down into it. Just want a quick update on the latest developments? Listen to the 20 second summary, then move on. Want to adjust your newsfeed on what types of stories you want to know about? You set your own preferences, and we’ll find similar articles for you to read. Daily Steak allows for all this and much more.

We want to make the news consumption experience as modern as it can be; quick, smart, and responsive, we aim to bring a whole new meaning to on-demand.

What do you think about on-demand radio?

Helping You Tune In

Is information processing a relevancy issue? 

Do you find yourself tuning in and out of the news? Psychology research suggests that auditory and visual stimuli are prone to be temporary, fleeting after a few moments. This occurs when the stimuli are not converted to short-term memory.

How is this relevant to news consumption? It occurs when you find no interest in the current news story that is being broadcasted by your choice of news channel. Thus, there is a relevancy problem.

When this relevancy gap occurs, then you tend to tune out. While daily news consumption is about catching up on the most important new developments in your local area or even world-wide, it cannot fulfill everyone’s preferences. Each person is unique, and listening to the local news station or watching the news broadcast will inevitably bring forth news that will be uninteresting to you.

What Daily Steak is aiming to do is to close this gap; to only bring you news customized to your preferences, and trying to make news consumption more efficient and more relevant. No more tuning in and out.

What do you think about this relevance gap? Does it apply to you?

Are Niche News Apps Merely a Fad?

Niche news apps

We found a question on Quora regarding mobile applications, and found it of most interest to us. There are many niche news apps nowadays; it makes sense when there is such an increase in mobile device usage. But are these niche news apps soon to die?

These news apps bring forth something the traditional ways of news consumption cannot, whether it is a summary of the article or a shortened video version of the full story. These news apps offer value to a specific audience: to those who want news in a condensed format that is interesting and personalized. These news apps are meant to be customized to a person’s taste, to take into account what their preferences are and mold the daily news to their interests.

Who doesn’t like personalized applications, made to make life easier for you? In a world in which we are overloaded with our daily priorities and mere distractions, we have little time for issues such as worrying about which news articles to skip and which ones are worth looking into. The value of these news apps is not a problem; the real question is how they could be improved.

What could niche news apps improve on to better your experience?

 

News Consumption Trends

 

 

From our previous posts, we can clearly see a rise in the use of smartphones and mobile devices for news consumption. However, the infographic (by Carlos Monteiro) below illustrates further differences between genders, devices, and types of apps.

Here we see consumers prefer niche news apps above all else, even above newspaper apps, which reign in almost half of all mobile news consumers. Smartphones, preferred by men, are for newspaper apps, and tablets, preferred by women, are for television apps. Both genders tend to stick with known media channels.

news apps

 

Does this information ring true for you? If not, what are your preferences?